Jupitermedia Corporation (JUPM)

Company

"Jupitermedia Corporation, headquartered in Darien, CT, is a leading provider of original images and information for creative, business and information technology professionals. Jupiterimages provides photos and other graphic images electronically while JupiterWeb is the online media division of Jupitermedia." (company website)

JUPM 3-month stock chart

Buy

With the trend-strength line (ADX) about to cross the 20 threshhold, I decided to make a buy. The 50-day moving average began rising two weeks ago, and JUPM is trading above it.

  • Price momentum (PPO) — rising over the last three months and recently picked up again after a slight slowdown
  • Trend (ADX) — strengthening gradually and back at the threshhold
  • Money flow (CMF) — in- and out-flow are roughly balanced
  • Relative strength (RSI) — returned to neutral after a dip two weeks ago
  • Volume — holding roughly steady

Based on technical analysis, MarketEdge calls JUPM a "buy" in a "weak upward trend."

Sell

gain Bottom line
7%

I decided to sell Jupitermedia today, even though it is well above my stop. There are signs that JUPM is running out of steam: volume continues to fall; yesterday it gave up half the gain in reaching a new peak; and it was unable to hold the gain in today's session. JUPM is up over 30% in three months, which is hard to sustain. I will lock in modest profit and see what happens.